THE SOCIAL PLAYBOOK
Strategy Meets Social.
Stop winging it. Our Social Media Playbook gives you everything you need to show up consistently and confidently, with strategies tailored to your brand and audience. Think of it as your cheat sheet to social media success.
what’s in the mix…
1:1 Social Strategy Session: We align on your brand goals, energy, and content priorities—and get clear on what actually moves your audience.
Content Audit & Clarity Check: A full review of your current content, captions, and engagement style to identify gaps, strengths, and scroll-stoppers.
Platform Positioning & Content Pillars: We define how your brand shows up across platforms and outline 4–5 custom content categories that reflect your energy, expertise, and audience.
Tone of Voice Alignment: Your content strategy will be built to sound like you. We infuse your tone, keywords, and non-negotiables throughout.
Audience Insights: Instead of stiff personas, we map out your audience’s emotional drivers, triggers, and content cravings—so you can connect without second-guessing.
Custom Content Strategy: A living, breathing system built to scale. Includes monthly rhythm, post types, brand themes, and content breakdowns you can actually follow.
The Klever Captions Library: Plug-and-play hooks, headlines, and CTAs that align with your voice and help you post with ease (and personality).
The Feed Edit: Clean it up. Glow it up. A strategic visual guide that ensures your feed feels cohesive, compelling, and most importantly, cute.
One Round of Revisions: One thoughtful round to refine tone, structure, or flow before final delivery.
Final Walkthrough: We present the full playbook, walk you through how to use it, and answer any questions so you can move with confidence.
Full Ownership: You’ll get the entire system ready to use, share, and evolve as your brand grows.
